armani bijele haljine, As the second English football club to float on the London Stock Exchange in 1991, the club raised significant capital, with which it further developed its commercial strategy. The club's focus on commercial and sporting success brought significant profits in an industry often characterised by chronic losses. The strength of the Manchester United brand was bolstered by intense off-the-field media attention to individual players, most notably David Beckham. This attention often generates greater interest in on-the-field activities, and hence generates sponsorship opportunities – the value of which is driven by television exposure. During his time with the club, Beckham's popularity across Asia was integral to the club's commercial success in that part of the world.On 8 May 2013, Ferguson announced that he was to retire as manager at the end of the football season, but would remain at the club as a director and club ambassador. The club announced the next day that Everton manager David Moyes would replace him from 1 July, having signed a six-year contract. They also failed to qualify for the Europa League, meaning that it was the first time Manchester United had not qualified for a European competition since 1990.This was extended to 20 league titles in 2012–13, securing the championship with a 3–0 home win against Aston Villa on 22 April 2013. Following an eighth-place finish in the 1969–70 season and a poor start to the 1970–71 season, Busby was persuaded to temporarily resume managerial duties, and McGuinness returned to his position as reserve team coach.